About

The new world of work is inherently built off the back of technological advancements. In this new reality, organisations have plenty of opportunities to use tech in order to further their own organisational efficiency. As organisations navigate these increasingly complex digital and physical landscapes, the ability to coordinate across both domains is becoming essential. Join us for an exclusive online session with Daniel Hulme, Chief AI Officer at WPP, as he examines how businesses can harness intelligent systems to enhance decision-making, streamline operations, and strengthen customer interactions.

Drawing on his experience at WPP, Daniel will share a detailed case study on integrating adaptive technologies in blended environments. Discussion topics will include:
• How intelligent systems can enhance operational strategy and business agility.
• The complexities and opportunities of managing interconnected digital and physical spaces.
• Lessons from WPP’s approach to embedding advanced tools for scalable impact.

Designed for CXOs, this session will offer practical guidance on using emerging technologies to promote organisational capability. Attendees will gain a clearer perspective on how to implement these tools effectively and address the challenges of integration.